Being totally different
The opposite subject is differentiation. Apple is a product firm, and for all of the blather about synthetic intelligence, the one factor that issues is how the tech can turn out to be a part of its product household. If you happen to look on the many current machine intelligence options already in its merchandise, you’ll see that almost all of those complement current {hardware}. With regards to Apple Intelligence, for Apple the North Star have to be the necessity to guarantee it continues to supply one thing distinctive.
To some extent, doing this with AI is essentially troublesome, as this sort of basic goal intelligence will finally turn out to be a homogenous block of various fashions utilizing comparable knowledge (all the information on the earth) to tell responses to comparable questions.
With that inevitable homogenization, AI providers could but turn out to be utilities slightly than differentiated merchandise. So, it may make sense for Apple to keep away from growing its personal basic goal AI, resolving to create particular options that work rather more successfully for particular use circumstances and counting on partnerships with these rising AI-as-a-Service corporations (AI-ASS?). That appears to be the Apple Intelligence manner.