Welcome again to a different version of The Curvy Fashionista’s Plus Influencer Highlight, our sequence celebrating the type powerhouses who’re utilizing their voices, creativity, and platforms to shift the tradition. Every week, we spotlight a daring, good creator who’s redefining what affect appears to be like like in plus measurement trend, one story, one assertion, and one gorgeous have a look at a time, like immediately’s highlight on FashionMaBE.
Final week, we featured Ebony Martin, the opera-singer-turned-style-icon whose journey proves that trend will be as highly effective as it’s private. This week, we’re heading to Washington, DC, to fulfill a girl who blends religion, trend, and introspection into one unstoppable model of affect: Jaimee Rucker, higher recognized on-line as FashionMaBE.
Why This Collection Issues
Let’s discuss energy and the type that may’t be ignored. Plus measurement influencers aren’t simply a part of the style dialog, they’re driving it. Research present that creators on this house persistently spark increased engagement than conventional trend influencers, with audiences exhibiting up, sharing, and celebrating greater than ever.
In response to Influencer Hero, many prime plus measurement creators within the U.S. see engagement charges that prime 2%, proving that authenticity, relatability, and illustration at all times win. And insights from The Social Cat reveal that nano and micro influencers, which embody many plus measurement type voices; outperform the remaining, averaging 2.71% and 1.81% engagement respectively.
In brief? This neighborhood doesn’t simply affect type… they form tradition.
And that’s precisely the place FashionMaBE stands out. Her work strikes past outfits into intention, mixing private development, spirituality, and confidence into each dialog. She’s proof that once you present up absolutely your self, the influence speaks for itself.
The Journey of FashionMaBE: From Model to Which means
FashionMaBE’s story began with a easy aim: to point out up extra confidently on the planet. However what started as a need to look “put collectively” quickly turned one thing deeper.
“My journey started with a need to point out up on the planet as a extra assured, trendy girl,” she shares. “However I rapidly realized the true work was inside. Trend was simply the bait! I needed to be taught who I used to be, so I wasn’t exhibiting up as a model, well-dressed on the skin, however empty inside.”
That realization led her to create an area that married trend and religion, type and substance, and in the end, confidence and neighborhood.
By way of her podcast, previously Regulate Your Crown and now FashionMaBE, she’s constructed an area the place ladies can discover “behind the seams” conversations about wellness, womanhood, and the tales we put on daily.
“I spotted different ladies have been additionally searching for one thing completely different. Not simply developments or trending matters, however deeper conversations that mix trend and wellness,” she explains.
The Type: Basic, Edgy, and Unapologetically You
If we needed to outline FashionMaBE’s aesthetic in a single phrase, it could be: Basic Edgy Stylish, a steadiness of timeless construction and fashionable boldness.
“My type is influenced most by studying who I’m,” she says. “But when I needed to title a muse, it’s positively Tracee Ellis Ross. Her vitality, her creativity, her playfulness with trend, it’s all so genuine.”
Her go-to appears to be like? A blazer, a wide-leg pant, and a crop prime… individually or all collectively. “These items make me really feel highly effective, put collectively, and utterly myself.”
And with regards to plus measurement type suggestions, FashionMaBE is aware of the best way to make a silhouette sing. “In case you’re like me, an apple form girlie, a blazer or third layer does wonders for steadiness. Additionally, transfer your waist!”
Her type pet peeve? “Wanting like everybody else. Make items your individual. Add you to each outfit.”
The Mission: Trend is the Bait
Whereas most influencers use their platforms to spotlight outfits, FashionMaBE makes use of hers to spotlight id.
“My platform has at all times amplified and advised the tales of plus our bodies,” she says. “It’s in my visitor choice, my discussions, and the way I body trend as greater than cloth, it’s an announcement of who we’re once we present up on the planet.”
And her aim isn’t simply to affect procuring habits—it’s to spark self-worth. “I don’t wish to simply affect ladies to purchase garments. I wish to affect them to hunt a WELLthy way of life, a lifetime of intentional happiness.”
Her newest challenge, the e-book “Clothed in Confidence: A Religion-Crammed Type Information,” is a free useful resource designed to assist ladies uncover their private type from a spot of religion and self-discovery. She’s additionally wrapping the third season of her FashionMaBE podcast, which she describes as “impactful, trendy conversations.”
What’s subsequent? She’s manifesting a dwell recording for the following season. “Shhh,” she teases, “nevertheless it’s coming!”
Affect, Redefined
For FashionMaBE, affect isn’t about being fashionable, it’s about being transformational.
“Affect is impactful,” she explains. “It’s not about feeding consumerism. It’s about encouraging ladies to dwell with intention; to see themselves as entire, worthy, and already topped.”
And that’s the guts of her message: Trend is the bait.
“Come for the appears to be like,” she says, “however depart feeling seen, heard, and deserving by creation, not by circumstance. Our crown has already been purchased and paid for; all we’ve to do is put it on. Crown on. Head excessive.”
Wish to Be Featured?
The Plus Influencer Highlight was created to shine a light-weight on the creators who’re reshaping the narrative; those that are redefining magnificence, neighborhood, and confidence by trend and objective.
In case you or somebody you already know is a plus measurement influencer making waves, we wish to hear from you!
Apply to be featured proper right here!
As a result of affect appears to be like good on all of us… and these tales remind us why.
