Wrexham’s rise from non-league soccer to the English Championship has garnered loads of headlines over the previous few years.
Vital funding by movie star co-owners Ryan Reynolds and Rob McElhenney has moved the membership only one extra promotion away from the Premier League.
The sportsbooks listed at MightyTips price Wrexham as one of many favourites to complete in a play-off spot this season, highlighting the progress they’ve made.
The Welsh membership have splashed the money once more this summer time, signing a number of gamers who’ve already proved themselves at the next degree.
One among their most noteworthy signings is New Zealand worldwide defender Liberato Cacace, who has joined the membership from Italian outfit Empoli.
Cacace was the most costly switch since Reynolds and McElhenney took over the membership in 2021, though they’ve subsequently smashed the file with different signings.
Whereas the 24-year-old is undoubtedly a proficient participant, his acquisition by Wrexham can also be one other savvy advertising transfer by the membership.
Over half of their revenue now comes from overseas due to profitable partnerships with sponsors akin to United Airways and equipment launches in New York, Sydney and Melbourne.
Wrexham’s tour of Oceania was born out of necessity. The membership has beforehand visited North America throughout pre-season, however that wasn’t possible this yr.
The Membership World Cup and Premier League Summer season Collection had been unwelcome distractions for Wrexham, so that they switched their focus to Oceania.
Reynolds and McElhenney perceive the worth of visibility. They’ve made sensible strikes throughout the tour, akin to having a mural that includes Deadpool and Wolverine on the Marvel Stadium.
Gamers took photos on the iconic Princes Bridge in Melbourne, attended cricket periods with Australian stars and met native followers keen to have interaction with the budding world soccer model.
Former Wrexham stars akin to Ben Foster and Ben Tozer joined the journey in ambassadorial roles. They ran teaching periods with younger gamers.
The membership has learnt classes from their botched US tour final yr, protecting journey tight with sufficient time for restoration earlier than the Championship opener at Southampton.
Regardless of the success of their tour of Oceania, the membership stays keen to take advantage of alternatives within the US and different worldwide markets.
Welcome to Wrexham is vastly widespread within the US, and elevated visibility there may be translating to shirt gross sales, extra profitable partnerships and extra streaming offers.
It might be no shock to see the membership increase their US connection by signing an American participant earlier than the summer time switch window closes.
Leeds United’s Brenden Aaronson matches the invoice. The 24-year-old playmaker’s future is unsure after serving to Leeds seal promotion to the Premier League with 9 targets in 46 appearances.
A transfer to Wrexham would make sense for all events. Aaronson would play recurrently if he joined Wrexham forward of the 2026 World Cup within the US, Canada and Mexico.
The New Jersey-born US worldwide can be a stateside-friendly identify within the Wrexham squad, in the identical method Cacace is now an envoy to New Zealand.
Hungary is one other market the membership is eager to take advantage of. Wrexham Lager, co-owned by Reynolds and McElhenney, is main the cost to spice up their presence there.
The enterprise secured an thrilling partnership in Hungary with main importers and distributors of beer, Drink Station, earlier this yr.
This unlikely transfer has had a knock-on impact within the native betting trade, with Wrexham now a preferred decide with punters on the websites featured on the tippmixpro platform.
The membership’s formidable growth plans are unlikely to finish there. Profitable three successive promotions has been fairly particular, however profitable promotion to the Premier League might be an actual game-changer in the case of enhancing their world profile.
